Because higher education is (also) a business.
![Picture](/uploads/2/2/3/5/22359466/7930500.jpg?1381141648)
- Scientific discovery published in an internationally accessible language has a much greater impact and also financial value.
![Picture](/uploads/2/2/3/5/22359466/8772054.jpg?1381141678)
- Universities must take care to obtain and preserve a good position in the international quality rankings. This position, at least for now, depends on programs in English, and especially numbers of foreign professors and students.